The logo I created was for the Art Club at my school. The “A” is shaped out of two paint brushes and a pencil, the “C” is made to look like a pint pallet. I chose to make the letters out of these things because they symbolize the things we use in art club every day. For the paint brushes and paint pallet I chose the colors used on them for a certain reason. That reason is their meanings. The pink can show friendship and love, symbolizing all the friends you will make. The aqua and dark blue is associated with healing, I chose this because art can help you heal in many ways. The light blue is associated with knowledge and intellect. The purple is associated with joy and happiness, which symbolizes how much fun you could have in art club.
For my logo I used some of the design elements. One of the major ones I used was proportion. I had to make sure the “A” and the “C” were about the same size and proportional to each other. If they were not then that would affect the entire logo. I used shapes in my logo to create the paint brushes, pencil, and the paint pallet. These items were the main focus of the logo, without them I would have nothing. By creating this logo I better understand the thought process that goes into designing logo. One must come up with the best way to present his or her company our group.
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